If you ask most people who already have some faith in God if they should become holier and love God more, I believe that they would answer yes and yes. Yet it's so difficult for them to spring into action to make the necessary changes in their lives. I believe that when we are comfortable, we tend to remain stagnant without any strong incentives to get us moving. It all comes down to how strong our faith is and how much we really know God. Do not forget that being lukewarm is nauseating to Christ (Revelation 3.16).