In today's Gospel reading from Mark 12, Jesus reiterated to one of the scribes the greatest commandment: "You shall love the Lord your God with all your heart, with all your soul, with all your mind, and with all your strength." You wonder how you can possibly do that – it just seems hard. Where is the incentive? What's in it for me? The wonderful thing is that like anything the Lord asks of you, if you say yes and really mean it, he will help you accomplish it without expending much of your own effort and with you being rewarded with peace, joy, and freedom in the process!